Freshman Year and Other Unnatural Disasters by Meredith Zeitlin
So. Cute. When I first watched the trailer I was having trouble deciding between cute and ridiculous. Cute won out in the end. Yes, there are a lot of sparkles and drawings and cheesy music...but they are used PERFECTLY. I mean, it is a book about freshman year. Who wasn't uber energetic and dorky their freshman year? (Don't try to protest. You know it's true.) I think the book trailer perfectly captures that freshman year naivete.
Cinder by Marissa Meyer
The trailer for Marissa Meyer's Cinder has popped up on television multiple times since its release. And, even though I swore off of dystopians, it caught my attention. The trailer is a great example of not overdoing it. Each snippet of footage is short and simple - no CG fights or cheesy effects - and the narration captures the essence of the book without droning on and on and on. A great example of a TV-oriented book trailer.
Hopefully you found a few titles that interest you. Feel free to share your thoughts in the comments. And, of course, if you have any book trailers you would like to share that weren't featured here. Feel free to link to them in the comments. I always like to see new trailers.